PGDM Curriculum

Approved by AICTE, Ministry of HRD, Govt. of India.

The Curriculum Design

The PGDM curriculum design and pedagogy emphasize the development of students’ skills and abilities to apply management theories and concepts to live problems of business and industry. Students are expected to achieve high standards of excellence. The emphasis is on involving the students in learning and helping them to relate concepts and theories to business realities. The programme enables students to acquire skills to identify and deal with complex problems of management. Consistent with advances in teaching technology, the programme integrates the use of computers (IT) in the learning processes. The students undertake several field-based projects so that they can get better insights into workplace reality. The curriculum is revised on an ongoing basis through discussions with practicing managers from the industry. This is done to reflect current business needs in the curriculum.


The evaluation system for the PGDM has been designed to achieve the following:

  • Evaluate the progress of learning of each student
  • Prescribe and promote certain acceptable and uniform standards of comprehension
  • Encourage healthy and constructive competition among the students

TECHNO follows a system of continuous evaluation. Throughout the term, students are tested on their ability to understand concepts, learn techniques and apply them to problems in the real world. At each stage of the course, the students would be in a position to assess their performance and take measures to make improvements. The evaluation is based on the continuous internal evaluation and end-term assessment.

First Trimester
First Trimester
101:Principles of Management 102:Accounting for Managers I
103:Economics for Managers 104:Fundamentals of Management
105:Information Technology for Managers 106:Quantitative Techniques in Management
107:Legal Aspects of Business 108:Organizational Behaviour
107:Business Communication & Personality Development – I
Second Trimester
Second Trimester
201:Human Resource Management 202:Business Environment
203:Marketing Management II 204:Marketing Research & Methodology
205:Productions & Operations Management 206:Accounting for Managers II
207:Service Marketing 208:Minor Project (NTCC)
209:Business Communication & Personality Development – I
Third Trimester
Third Trimester
301:Fundamental of Entrepreneurship & SME Management 302:CRM & ECRM
303:Financial Management 304:Fundamentals of Retailing
305:Business Analytics 306:Consumer Behaviour
307:Digital Marketing 308:Term Paper (NTCC)
309:Business Communication & Personality Development – I OE:Open Specialization
Fourth Trimester
Fourth Trimester
SIP 400:Summer Internship Program Evaluation 401:Strategic Management
402: International Business Management 403:Specialization Elective I
404: Specialization Elective II 405:Sales Management
406: Marketing of Financial Services 407:Management Communication & Etiquettes I
408: Company Report Analysis (NTCC) OE:Open Specialization
fifth Trimester
fifth Trimester
500:Dissertation 501:Product & Brand Management
502:Elective III 503:Elective IV
504:Distribution & Logistics Management 505:Luxury Product & Services Management
506:Management Communication & Etiquettes I 507:Project Management
OE:Open Specialization
Sixth Trimester
Sixth Trimester
601:Rural Marketing 602:Elective II
603: Industrial Marketing 604:Ethics & Good Governance
605: Mall Management 606:Mock sessions for interview & GD
Open Specialization
OE31:Photography OE32:Good and Service Tax
OE33:School Management and Hygiene OE34:Painting & Graphic Designing
OE35:Stress Management OE41:Insurance Management
OE42:Media Reporting OE43:Crypto Currency
OE44:Event Management OE45:Writing for Print Media
OE51:Event Management OE52:Writing for Print Media
OE53:Hospital Management OE54:Hotel Management
OE55:Salary Management OE56:Medical Tourism
LIVE PROJECT- Anyone from following open specializations
  • Banking Operations & ManagementBanking Operations & Management
  • Insurance & Risk Management
  • Hospital Management
  • Hospitality Management
  • Event Management
  • Export-Import Management
  • Family Business Management
  • Real Estate Management
  • Telecom Management
  • Marketing of Medical Products