PGDM Curriculum

Approved by AICTE, Ministry of HRD, Govt. of India.

The Curriculum Design

The PGDM curriculum design and pedagogy emphasize the development of students' skills and abilities to apply management theories and concepts to live problems of business and industry. Students are expected to achieve high standards of excellence. The emphasis is on involving the students in learning and helping them to relate concepts and theories to business realities. The programme enables students to acquire skills to identify and deal with complex problems of management. Consistent with advances in teaching technology, the programme integrates the use of computers (IT) in the learning processes. The students undertake several field-based projects so that they can get better insights into workplace reality. The curriculum is revised on an ongoing basis through discussions with practicing managers from the industry. This is done to reflect current business needs in the curriculum.


The evaluation system for the PGDM has been designed to achieve the following:

  • Evaluate the progress of learning of each student
  • Prescribe and promote certain acceptable and uniform standards of comprehension
  • Encourage healthy and constructive competition among the students

TECHNO follows a system of continuous evaluation. Throughout the term, students are tested on their ability to understand concepts, learn techniques and apply them to problems in the real world. At each stage of the course, the students would be in a position to assess their performance and take measures to make improvements. The evaluation is based on the continuous internal evaluation and end-term assessment.

First Trimester
First Trimester
101:Business Economics 102:Management Accounting
103:Marketing Management 104:Fundamentals of Management
105:Quantitative Techniques 106:Management Communication & Etiquettes
107:Computer Application in Business Decisions 108:Business Law
Second Trimester
Second Trimester
201:Financial Management 202:Production & Operation Management
203:Research Methodology in Business Decision Making 204:Sales & Distribution Management
205:Human Resource Management 206:E-Marketing
207:Advertising & Consumer Behaviour 208:Management Information System
Third Trimester
Third Trimester
301:Supply Chain Management 302:Operation Research
303:Retail Management 304:Essentials of Project Management

Specialization Subjects

Fourth Trimester
Fourth Trimester
401:Business Policy and Strategic Management 402:International Business Management
403:TQM & Six Sigma 404:Business Ethics and Corporate Governance

Specialization Subjects

Specialization Subjects
Specialization Subjects

SM-I Product and Brand Management

SM-II Customer Relationship Management &E-CRM

SM-III Services Marketing


SF-I Working Capital Management

SF-II Security Analysis and Portfolio Management

SF-III Financial Institutions and Financial Services

3:Human Resource

SHR-I Human Resource Development

SHR-II Behaviour Dynamics and Team Building

SHR-III Industrial Relations and Labour Law

4:Information Technology

SSIT-I Information System Analysis, Design and Implementation

SIT-II Data Network for Business

SIT-III Database Management System

Specialization Subjects
Specialization Subjects

SM-IV Industrial Marketing

SM-V Rural Marketing

SM-VI International Marketing


SF-IV International Finance Management

SF-V Taxation and Tax Planning

SF-VI Risk Analysis and Wealth Management

3:Human Resource

SHR-IV Compensation Design & Administration

SHR-V Organization Design and Management

SHR-VI Training and Development

4:Information Technology

SIT-IV IT Act and Cyber Legislation

SIT -V Software Engineering and Project Management

SIT -VI IT for Strategic Planning and Implementation

  • Banking Operations & Management
  • Insurance & Risk Management
  • Hospital Management
  • Hospitality Management
  • Event Management
  • Export-Import Management
  • Family Business Management
  • Real Estate Management
  • Telecom Management
  • Marketing of Medical Products